ALANNA: India’s First Specialized Lip Care Brand | USFDA Approved.

It appears that your cart is currently empty!

CONTINUE SHOPPING
Lip Pigmentation Reduction - Beginners Kit
Day Lip ButterMask for pink lips alongwith a spatula.
Beet & Berry Lip Scrub for pink lips.
A woman holding bottle of ALANNA's lip wash
ALANNA's lip wash is composed of alpha arbutin and lactobionic acid.
Elliptical shaped lip brush that gently removes dirt and pollution grimes from lip lines.
A woman trying beet & berry lip scrub for exfoliating lips
Beetroot plays a major role in making your lips pink and this is what make your lips pink.
Lip Pigmentation Reduction - Beginners Kit
Day Lip ButterMask for pink lips alongwith a spatula.
Beet & Berry Lip Scrub for pink lips.
A woman holding bottle of ALANNA's lip wash
ALANNA's lip wash is composed of alpha arbutin and lactobionic acid.
Elliptical shaped lip brush that gently removes dirt and pollution grimes from lip lines.
A woman trying beet & berry lip scrub for exfoliating lips
Beetroot plays a major role in making your lips pink and this is what make your lips pink.

Lip Pigmentation Reduction - Beginners Kit
Lip Wash™ (Women) + Day Lip ButterMask + Beet & Berry Lip Scrub

It's time to take your lip care routine to the next level. This duo brings you everything you need for smooth and glowing lips all day long.

7 reviews

Immerse yourself in a refreshing, invigorating lip cleansing experience with World's First Lip wash while prepping your lips with our best-selling Day Lip ButterMask for long-lasting hydration & sheer pink lip glow that lasts all day long.

Lightening & Hydrating Lip Wash (Women)

Effectively Cleanse your Lips with our Innovative Lip Wash, Powered with World renowned Actives 0.5% Alpha Arbutin and 1% PHA Lactobionic Acid. It is specifically formulated to actively Reduce Lip Pigmentation and Boost Intense Hydration.

Day Lip ButterMask and Beet & Berry Lip Scrub

It is specifically formulated with lab-proven Active - Palmitoyl Tripeptide-38 to lighten lip pigmentation in 28 days. The dual-action formula reduces lip pigmentation, plumps lip lines while providing 10x hydration throughout the day for bright, soft & pink lips.
Fruit punch delight of Beetroot, Strawberry and Pomegranate removes dead skin and darkness from lips, providing moisturised, smooth and pink lips.

Repairs UV damage

Reduces Pigmentation & Plumps lip lines

Boosts Hydration & gives a Natural Pink Tint

Improves suppleness & elasticity

Dermatologically-tested with lip safe ingredients.

Helps remove Long Lasting Lipstick

Lip tools :
-In-built Premium Silicone bristles gently remove dirt and pollution grimes from lip lines.
-Dual purpose - Elliptical shaped Lip Brush reaches difficult corners, exfoliates & stimulates blood circulation.

₹1,599
₹2,248

|

Weight: 1N + 30ml + 15g

Dispatches within 72 hours.
Free delivery for prepaid orders above ₹500.
Free delivery for COD orders above ₹900.

Behind The Scenes

Benefits

99%

felt HYDRATED

90%

saw LIGHTENED LIPS

100%

Witnessed CLEAN lips

(*Based on 14 days consumer studies on 35 subjects)

Key Actives

What is Alpha Arbutin?

Arbutin reduces pigmentation by stopping any extra melanin production by blocking the production of tyrosinase (an enzyme responsible for melanin production). It works by gently releasing Hydroquinone (skin lightening ingredient) over time, lowering melanin formation in the skin. Melanin production happens in the melanocytes cell where tyrosinase makes tyrosine(amino acid) and converts it into melanin. Alpha arbutin has a similar structure to tyrosine hence disrupting this chain of events by pausing tyrosine activity. This process limits melanin production, thus reducing hyperpigmentation. 

How does it help in reducing pigmentation?

Arbutin is a naturally occurring chemical found in a variety of plants, including bearberry, mulberry, and pomegranate. Alpha Arbutin is the chemically synthesized version of this plant extract. It is a hydroquinone derivative, which is one of the most effective and safe skin-lightening and spot-fading Active. It is a more stable and effective version of arbutin. It not only treats existing pigmentation but also aids in the prevention of UV-induced pigmentation.

 What are the other benefits of Alpha Arbutin?

It is also known for its antioxidant and anti-inflammatory properties, which protect cells against the effects of free radicals and reduce post-inflammatory pigmentation. It is much gentler on the skin since it slowly releases its active component, Hydroquinone, and therefore can be used for sensitive skin.

What is PHA Lactobionic Acid?

PHA is a Polyhydroxy Acid. It is a gentle, water-soluble acid that not only hydrates but also mildly exfoliates your lip skin. It is not just an exfoliator but also functions as a humectant that helps retain skin moisture and boosts cell regeneration. PHA can strengthen your skin's lipid barrier and help protect it from other environmental aggressors. Its mildness makes it an ideal ingredient to be used for sensitive lip skin.It incorporates all the benefits of alpha-hydroxy acids (fruit acids) and does not cause any irritations. This exfoliating agent is rich in antioxidants, so it helps reverse and prevent UV damage. 

How does PHA Works?

The molecular structure of PHA is larger in size; hence they do not penetrate as deeply and are absorbed in a slower rate into the skin.It is the mildest and gentlest acid that works over the skin surface. It gently removes dead skin cells, making skin smooth and soft. Its anti-inflammatory properties and surface-level penetration make it perfect for sensitive lip skin. It is a potent antioxidant that neutralizes the effects of environmental damage, including UV, pollution, premature aging, and inflammation. This Power-Packed humectant effectively hydrates sensitive lip skin. 

What is Palmitoyl Tripeptide 38?

Palmitoyl Tripeptide is a three amino acid derived highly functional peptide that plays a vital role in skin cell regeneration.

Why is it effective in reducing pigmentation?

Tripeptide is a Tyrosinase inhibitor that prevents over-stimulation of Tyrosinase enzyme (act as a catalyst for melanin production) hence limiting overproduction of pigment or melanin in the skin, which is responsible for darkening or pigmentation.

How does it reduce Pigmentation?

This super potent peptide modulates cell activity by stimulating cell turnover and aids in wound repair by replicating the skin matrix. Its matrikine like effects, i.e., restoring damaged skin cells by imitating or mimicking the original cell structure, stimulate the synthesis of six major constituents of the dermis (Collagen I, Collagen III, Collagen IV, Fibronectin, Hyaluronic acid, and Laminin).
The skin protein gradually realigns and creates new cells that help in erasing fine lines and wrinkles, providing even skin tone while structuring and strengthening connective tissue to induce cell recovery and wound healing. The combining effect of Fibronectin and Hyaluronic acid accelerates vivo tissue repair, improves skin moisture & elasticity.

What are the other benefits of Palmitoyl Tripeptide?

This anti-inflammatory peptide hydrates the skin and restores firmness and elastin, making it the preferred ingredient to treat pigmentation and prevent premature aging.

How To Use?

  • Press the pump of Lip Wash to extract the foam & apply with bristles directly on lips.
  • Use lip brush in a gentle circular motion to exfoliate additional dead skin to prep your lips. 
  • Rinse off with water & pat dry. Follow up with ALANNA's Lip ButterMask®.
  • Scoop out a generous amount of the ButterMask® by using a spatula.
  • Apply on both upper & lower lips and spread it evenly.
  • Massage both lips together for a smoother absorption for 5 to 10 seconds.
  • Apply 2-3 times daily during the day and see visible results in 28 days

Cruelty Free & Vegan

USFDA Approved

Dermatologically tested

Lip Safe

High Performing Actives

Customer Reviews
4.0 Based on 7 Reviews
5 ★
43% 
3
4 ★
29% 
2
3 ★
14% 
1
2 ★
14% 
1
1 ★
0% 
0
Write a Review

Thank you for submitting a review!

Your input is very much appreciated. Share it with your friends so they can enjoy it too!

Filter Reviews:
06/16/2022
SM
Srimathi. M (via WhatsApp - verified by Zoko.io)

2 Stars - Bad

06/09/2022
MS
Mansi Shah (via WhatsApp - verified by Zoko.io)

4 Stars - Good

05/27/2022
JB
Jaya Bharathi (via WhatsApp - verified by Zoko.io)

3 Stars - Neutral

05/11/2022
PS
Preeti Sarin (via WhatsApp - verified by Zoko.io)

5 Stars - Very Good

05/11/2022
SR
Syeda ramziya (via WhatsApp - verified by Zoko.io)

4 Stars - Good

Ok

05/03/2022
ID
Ishita Dana (via WhatsApp - verified by Zoko.io)

5 Stars - Very Good

05/02/2022
MT
Md Taiyeb Hussain (via WhatsApp - verified by Zoko.io)

5 Stars - Very Good

Best Paired With
Beet & Berry Lip Scrub
Beet & Berry Lip Scrub
Beet & Berry Lip Scrub
Beet & Berry Lip Scrub
Beet & Berry Lip Scrub
Beet & Berry Lip Scrub

Beet & Berry Lip Scrub

₹298
Lemon Lip Scrub
Lemon Lip Scrub
Lemon Lip Scrub
Lemon Lip Scrub
Lemon Lip Scrub
Lemon Lip Scrub

Lemon Lip Scrub

₹229
Lemon Lip Balm
Lemon Lip Balm
Lemon Lip Balm
Lemon Lip Balm

Lemon Lip Balm

₹229
Chocolate Lip Scrub
Chocolate Lip Scrub
Chocolate Lip Scrub
Chocolate Lip Scrub
Chocolate Lip Scrub
Chocolate Lip Scrub

Chocolate Lip Scrub

₹225