ALANNA: The Specialized Lip Brand.

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An image of lip wash,lip buttermask.lip scrub with a standing lip brush
Cleanse, Exfoliate & Moisturize using Lip Wash,Lip Buttermask,Beet & Berry Lip Scrub
An image of lip pigmentation beginners kit women and level of pigmentation
Statistical Results of using ALANNA's Lip Pigmentation Reduction Kit
Difference between ALANNA's Lip Pigmentation Reduction Kit and generic lip balms
Alanna Lip Pigmentation Treatment kit helped more than 50K customers cure this concern
An image of lip wash,lip buttermask.lip scrub with a standing lip brush
Cleanse, Exfoliate & Moisturize using Lip Wash,Lip Buttermask,Beet & Berry Lip Scrub
An image of lip pigmentation beginners kit women and level of pigmentation
Statistical Results of using ALANNA's Lip Pigmentation Reduction Kit
Difference between ALANNA's Lip Pigmentation Reduction Kit and generic lip balms
Alanna Lip Pigmentation Treatment kit helped more than 50K customers cure this concern

Day Lip ButterMask®

1% Tripeptides | 5% Olive Squalane |Vitamin E

4.7 (109 reviews)

BENEFITS

✓ Reduces lip pigmentation
✓ Plumps lip lines
✓ 10X Hydration

Weight : 15g

₹1,799
₹2,147

8% OFF

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Description

Specifically formulated with lab-proven Active, Palmitoyl Tripeptide - 38, to lighten lip pigmentation in just 28 days. The dual-action formula reduces lip pigmentation, plumps lip lines while providing 10x hydration throughout the day for bright, soft & pink lips.

Key Actives

1% Palmitoyl Tripeptide-38

Main Ingredients

Olive squalane, wheatgerm oil, Vegan wax (Carnauba and Microcrystalline), Exotic Butters (Cocoa & Shea), Coconut oil, Vegetable Glycerin, Medium Chain Triglycerides, Natural Mixed Tocopherol, Hydrogenated Castor oil, Plant - based Petroleum Jelly, Food certified colours

How To Use?

Scoop out a generous amount of the ButterMask® by using a spatula.

Apply on both upper & lower lips and spread it evenly.

Massage both lips together for a smoother absorption.

Benefits

Customers saw a reduction in LIP PIGMENTATION
92%
Found their lips to be PLUMP & SOFT immediately after use.
87%
of users felt their lips remain HYDRATED for 12 hours 
80%

Before & After

Choose Your Perfect Lip ButterMask

Table header Day Lip ButterMaskNight Lip ButterMask
Usage TimeDayNight
Active 1Palmitoyl Tripeptide - 38Pracaxi Seed Oil
Active 2Olive SqualanePalmitoyl Tripeptide - 38
Hydration Hours8 - 10 hours8 - 10 hours
FlavourRaspberryBlueberry
Primary BenefitPigmentation ReductionHyperpigmentation Reduction
Secondary BenefitPlump Lip LinesDeep Nourishment
Lip Tint
Mild Cooling Sensation

#AlannaBTS

The #AlannaIRL
Key Actives

What is Alpha Arbutin?

Arbutin is a naturally occurring chemical found in a variety of plants, including bearberry, mulberry, and pomegranate. Alpha Arbutin is the chemically synthesized version of this plant extract. It is a hydroquinone derivative, which is one of the most effective and safe skin-lightening and spot-fading Active. It is a more stable and effective version of arbutin. It not only treats existing pigmentation but also aids in the prevention of UV-induced pigmentation.

How does it help reduce Pigmentation?

Arbutin reduces pigmentation by stopping any extra melanin production by blocking the production of tyrosinase (an enzyme responsible for melanin production). It works by gently releasing Hydroquinone (skin lightening ingredient) over time, lowering melanin formation in the skin. Melanin production happens in the melanocytes cell where tyrosinase makes tyrosine(amino acid) and converts it into melanin. Alpha arbutin has a similar structure to tyrosine hence disrupting this chain of events by pausing tyrosine activity. This process limits melanin production, thus reducing hyperpigmentation. 

What are the other benefits of Alpha Arbutin?

It is also known for its antioxidant and anti-inflammatory properties, which protect cells against the effects of free radicals and reduce post-inflammatory pigmentation. It is much gentler on the skin since it slowly releases its active component, Hydroquinone, and therefore can be used for sensitive skin.

What is PHA Lactobionic Acid?

PHA is a Polyhydroxy Acid. It is a gentle, water-soluble acid that not only hydrates but also mildly exfoliates your lip skin. It is not just an exfoliator but also functions as a humectant that helps retain skin moisture and boosts cell regeneration. PHA can strengthen your skin's lipid barrier and help protect it from other environmental aggressors. Its mildness makes it an ideal ingredient to be used for sensitive lip skin.It incorporates all the benefits of alpha-hydroxy acids (fruit acids) and does not cause any irritations. This exfoliating agent is rich in antioxidants, so it helps reverse and prevent UV damage. 

How does PHA Works?

The molecular structure of PHA is larger in size; hence they do not penetrate as deeply and are absorbed in a slower rate into the skin.It is the mildest and gentlest acid that works over the skin surface. It gently removes dead skin cells, making skin smooth and soft. Its anti-inflammatory properties and surface-level penetration make it perfect for sensitive lip skin. It is a potent antioxidant that neutralizes the effects of environmental damage, including UV, pollution, premature aging, and inflammation. This Power-Packed humectant effectively hydrates sensitive lip skin. 

ALANNA's lip wash is a thick and silky foam solution that gently glides over your lips.

How Does Lip Wash Help Cleanse Your Lips?

Ever wonder why the lips aren't cleansed despite being one of the most prominent, sensitive & most often used parts of your face and being so close to the mouth?

When a thick layer of dirt accumulates on the lips and remains throughout the day, the possibilities of germs and other impurities entering the mouth are significantly increased.

Lip cleansing should be the first step in your lip care regimen since it prepares your lips for better absorption of other lip care products and helps to balance pH levels for clean & fresh lips.

ALANNA’s Lip Wash is a mild yet effective solution with thick & silky foam. It smoothly glides over your lips & gently cleanses the dirt & impurities from the upper layer of your lips with organic surfactants, without irritating or drying them off.

Highly effective multi-functional Active PHA Lactobionic, prevents post-cleaning dryness and retains moisture. It is well known for boosting internal hydration, enhancing elasticity & suppleness of lips.

How Does Lip Wash Help Remove Pigmentation?

Lip pigmentation is a top most concern faced by every woman, due to various wear & tear our lips go through.

Following no or poor lip care routine, is a key factor contributing to sustained lip pigmentation. ALANNA - India’s first specialised Lip Care brand, adds a first step to your lip care routine by creating world’s first Lip Wash and completes your lip pigmentation regimen for effective & visible results. 

Lip Wash incorporates world renowned highly functional Active - Alpha Arbutin which is known to significantly reduce discoloration & pigmentation. It works on treating lip pigmentation, age spots and UV damage by controlling excess melanin production triggered due to excessive sun exposure and smoking.

Multi-functional, non-irritating Active PHA Lactobionic Acid boosts internal hydration and retains moisture even after wash, inhibiting post cleanse pigmentation. It has wound healing capacity that helps improve skin elasticity & suppleness by promoting cellular growth & collagen synthesis. Ultimately preventing pigmentation due to lip licking, biting, weather & age induced dryness. 

Lip Wash is composed of highly active lactobionic acid which prevents lips from getting dry.

How does Lip Wash Help Remove Waterproof, Long Lasting Lipstick?

We all love waterproof, long lasting lipsticks that do not wipe off easily, but then we all get stuck with the same question - how to remove these lipsticks easily? While Makeup cleansers can leave your lips dry & chapped, scrubbing & rubbing other home remedies can only make your lips feel uncomfortable. Lipstick remnants still stay stuck in lip lines & lip corners.

Foaming Lip Wash solution with its thick & silky consistency smoothly glides over your sensitive lip skin. And gently cleanse away waterproof, long-lasting lipstick sediments without irritating your lips. Lip Wash incorporates highly functional multi potent Active - PHA Lactobionic Acid, which is known for its moisture retaining & hydration boosting capabilities. It prevents your lips from drying out after washing.

Lip wash not only comes with silicone bristles on the top of the container that eases lipstick removing process; But it also offers an additional tool - Elliptical shaped Premium Silicon double sided ‘Lip Brush’ that reaches difficult corners of lips, helps exfoliate & increase blood circulation making your lips naturally pink & plump.

How Does It Help With Maintaining Lip Hygiene With Regular Mask Wearing?

Wearing a mask for a long time can create a breeding ground for a host of bacterias, when warm & trapped moisture from your breath and saliva (by lip licking) gets trapped together under the mask. Lips locked behind the mask for a long time can lead to excess/major dryness of lips & sweating can disturb ph level.

Lip Wash takes care of your lip hygiene by gently cleansing skin irritants from your lip skin with its mild yet effective thick, silky foaming solution.

It not only cleanses but also keeps your lips hydrated even after cleansing with non-irritating, multi-functional, potent Active - PHA Lactobionic Acid.

Lip Wash helps maintain lip hygiene despite regular mask wearing.
Lip Scrubbing brush comes complementary with lip wash.

What Is A Lip Brush?

Elliptical shaped double sided Lip Brush eases the process of cleansing by reaching out difficult lip corners & exfoliating lip skin. Lip brush can also be used as an applicator of your favourite lip scrub, making lip scrub a hassle free & easy experience. Rounded bristles of Lip Brush stimulates blood circulation, leaving your lips soft, pink & plump.

Dual purpose - Elliptical shaped double sided lip brush

Front

Thin bristles - Reaches difficult corners of lips & exfoliates

Lip Scrubbing Brush

Back

Rounded bristles - Awakens lip skin by Stimulating blood circulation

FAQ's
How do ButterMasks work to prevent chapped lips?

The product forms a barrier to prevent moisture loss and to protect lips from the drying effects of cold weather and wind, which may cause chapping. They also soften the skin to restore suppleness to the lips.

How are ButterMasks better than Lip Balms?

Lip Balms contain waxes which tend to create a layer on the lip tissues whereas butters easily melts from body heat and penetrates deep inside the tissues and provide your lips with longer hours of hydration.

Are the ButterMasks waxy or greasy?

ButterMasks are the perfect moisturizing balm! They are not waxy at all. They are very buttery, smooth and slippery on lips and give a very nice shine similar to a gloss.

Can I use this ButterMask at night?

We have specially formulated Night Lip ButterMask for Lip Repair. This ALANNA Lip ButterMask can be used at any time of the day to make your lips feel instantly nourished and hydrated.

Will this ButterMask make my lip brown?

No, the tint in this ButterMask is very light. There are no ingredients in this lip mask that can darken your lips.

Does this ButterMask contain Animal Fat?

No, ButterMasks are 100% vegan and cruelty-free. They do not contain any animal derived ingredient.

Is ButterMask safe for sensitive skin?

ButterMasks are 100% safe and dermatologists approved. However, we recommend you to perform a patch test

Do Lips needed to be protected indoors?

It's a good idea to work lip protection into your daily skin care regimen whether you spend time outdoors or not. Lips frequently suffer indoors from a lack of moisture in centrally heated or air-conditioned rooms in which the relative humidity is low. Lip irritation can even be caused by certain types of food, cosmetics and cigarette smoke.

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